Monitor has expanded significantly in recent years, venturing into several global markets – not only in the Nordic region, but in Asia and across Europe – and the Hudiksvall-based company has ambitious targets for the years ahead.

“In order to reach our goals, we have to invest and make things happen. And we have to collaborate. With this in mind it’s extremely important we find the right partners, who have the same vision and share our values. The Swedish Biathlon Federation ticks all these boxes,” said Morgan Persson, CEO of Monitor ERP System.

Monitor’s owner, Jörgen Persson, sums this up in three guiding values: “Long-term, committed, and down to earth.”

“We’ve been working in line with these values for some time. They’re important for the whole company, forming our identity and taking us where we are today. We have a long-term plan for our partnership with the Swedish Biathlon Federation that will ensure firm commitment from both parties. We hope and believe our contribution to the Federation and national team program can really make a mark, not only for the elite biathletes but the Federation, and everyone who takes part in the sport. We want our contribution to benefit everyone involved in Swedish biathlon.”

The Swedish Biathlon Federation’s vision in the run up to 2026 is to make Sweden a world leader in the event, and win medals in each championship. Achieving this goal in a sport where the competition is growing all the time requires a lot of resources and a long-term strategy. The collaboration with Monitor ERP System – which is the biggest, most long-term ever for the Federation – seeks to maximize the potential of Swedish biathlon to lead development in the event on a global scale, benefitting elite biathletes as well as the junior setup. The agreement sees Monitor become a new main partner of the Swedish Biathlon Federation.